'Optimized Ask' is now available in 'Mobile Messaging'! 

Note: This feature is currently available only to EveryAction customers with DonorTrends enabled on their committee.  
 
 

You can now include an ‘Optimized Ask’ array in contribution forms linked within your mobile messaging, including Smartlinks to embedded ‘Online Actions’ contribution forms, using 'Automation'. These ask amounts dynamically adjust to each supporter, helping to maximize both conversion rates and gift sizes. 
 
 

Merge Fields: 

Smart Link: 

Additionally, corresponding Smartlinks and Merge Fields are available for use in custom Keyword responses. 
 
 

To track performance, refer to the following columns in your Mobile Messaging Performance Report: 
 
 

• Optimized Ask Shown 

• Optimized Ask Accepted 

• Optimized Ask Options