Skip to main content

Understanding Bonterra Que

  • October 8, 2025
  • 0 replies
  • 1584 views

Happie Pingol
Forum|alt.badge.img

 

Bonterra Que is your AI-powered fundraising assistant, purpose-built to help midsize and enterprise nonprofits raise more — faster. Fully integrated into the EveryAction dashboard, Que is designed to coach your team, create key fundraising assets, and act across applications like Online Actions (OA) and Targeted Email (TGE).

Que is trained on your organization’s unique fundraising history and supported by anonymized benchmarks across the Bonterra network. Whether you're launching a new campaign or optimizing your recurring giving program, Que helps you move from idea to execution in minutes — no data analyst or copywriting consultant required.

 

What can Que do for you? 


Let’s see what Que can do for you through the story of Jordan, a Development Director at a midsized advocacy nonprofit. As Jordan gears up for their fall fundraising push, they turn to Bonterra Que in EveryAction to refresh their campaign strategy using the Fundraising Coach skill. They open Que and type, “We just launched our fall campaign. I want to increase revenue through monthly giving. Can you help me build a strategy?” Que responds with a data-driven recommendation: re-engage one-time donors who gave in the last 12 months. It explains why this group presents a high-opportunity segment and suggests a 3-email sequence over 14 days. When Que offers to build the segment, Jordan replies, “Yes!”

Que seamlessly transitions into the Donor Segmentation skill and confirms, “I’ve created a segment of 312 one-time donors who gave in the last year, opened at least two emails, and haven’t converted to recurring. Would you like to preview or edit the list?” Jordan reviews the list, excludes recent event attendees, and saves it for use in their refreshed campaign.

In under 15 minutes, Jordan has created a strategic plan with the Fundraising Coach skill, generated a targeted segment with the Donor Segmentation skill, and is fully equipped to execute with a powerful AI assistant ready to go. 

 

Key Features at a Glance

 

Feature Description Suggested Prompts
Fundraising Coach Get data-driven, strategic guidance on where to focus next, based on proven fundraising benchmarks and your unique campaign data.
  • What's our donor retention rate compared to last year? 
  • Which donors are most likely to upgrade this year? 
  • What should I prioritize for fundraising this quarter?
Donor Segmentation Generate strategic, ready-to-use donor segments with built-in DonorTrends models - no queries needed. Save and use them instantly for emails, reporting, and outreach.
  • Find lapsed donors likely to return.
  • Create a list of sustainers who have not given this year. 
  • Show me event attendees who have not donated.
Formbuilder Instantly generate a campaign-specific donation form with best practice defaults and personalized content in just minutes.
  • Build a donation form for donors who haven’t given in 12+ months. Center the messaging around our spring campaign.
  • Use $10, $20, $30, $40, and $50 as defaults and enable monthly upsell for small-dollar donors.
  • Update the form to use a more earthy green.

 

What do you want to do next? 

 

Ready to jump in and get started? Check out our Getting Started Guide here. 

Interested in learning how Bonterra keeps your data safe? Read more about Bonterra's AI Responsibility and Data Security Practices here. 

Curious about how you can access Bonterra Que? Read more about accessing Bonterra Que here. 

Want to learn more about Fundraising Coaching in Bonterra Que? Read more about Fundraising Coaching here. 

Want to learn more about Donor Segmentation in Bonterra Que? Read more about Donor Segmentation here. 

Want to learn more about Email Creation in Bonterra Que? Read more about Email Creation here.

Want to learn more about Formbuilder in Bonterra Que? Read more about Formbuilder here.