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How do I understand merge field syntax and output?

  • March 11, 2026
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Happie Pingol
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Knowing how merge field codes translate to visible text helps you create effective emails. 

  1. Recognize the merge field structure 

    1. Merge fields follow this pattern: {{OfficialType_NameFormat_ContactInfo}} 

    2. Example: {{UsSenators_Prefix_FullName_Phone_Twitter}} 

  2. Interpret the components 

    1. First part indicates the official type (e.g., UsSenators, StateGovernor) 

    2. Middle part shows name format (e.g., Prefix_FullName, Prefix_LastName) 

    3. Last part indicates contact info (e.g., Phone, Twitter, Phone_Twitter) 

  3. Anticipate the output format 

    1. For single officials: "Sen Elizabeth Warren at (202) 224-4543" 

    2. For multiple officials: "Sen Elizabeth Warren at (202) 224-4543 and Sen Ed Markey at (202) 224-2742" 

    3. With multiple contact methods: "Sen Warren at (202) 224-4543 or at @SenWarren" 

  4. Reference output examples 

    1. Full name with phone: "Sen Elizabeth Warren at (202) 224-4543" 

    2. Last name with Twitter: "Sen Warren at @SenWarren" 

    3. No name, phone only: "(202) 224-4543" 

    4. No name, both contacts: "(202) 224-4543 or at @SenWarren" 

  5. Test your email 

    1. Send a test email to yourself to verify how the merge fields appear 

    2. Check that the right officials display for different test addresses