How do I add extras to my Direct Response Plan?

Overview 

The Extras step allows you to include additional segments and associate them with source codes, providing more flexibility in your campaign tracking. 

Step 1: Navigate to the Extras step 

1. After completing the Segments step in your plan creation process 

2. Click to advance to the Extras step 

3. Note that this is an optional step that you can skip if not needed 

Step 2: Add additional segments 

1. Use the interface to add segments that weren't included in the main segmentation process 

2. These might be specialized segments for testing or specific targeting purposes 

Step 3: Associate source codes 

1. Assign unique source codes to each extra segment 

2. These codes will help you track the performance of these specific segments 

3. Ensure the source codes follow your organization's naming conventions 

Step 4: Review your extras 

1. Verify that all extra segments are properly configured 

2. Confirm source codes are correctly assigned 

3. Check that the extras align with your overall campaign strategy 

Step 5: Save and continue 

1. Save your extras configuration 

2. Proceed to the Review step to finalize your plan 

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