How do I use Finder Files after acquisition?

Overview 

After your acquisition campaign, your vendor will provide Finder Files containing information about new contacts who responded positively to your outreach. 

Step 1: Understand Finder Files 

1. Finder Files are the counterpart to Eliminator Files 

2. They contain information about new contacts acquired through your campaign 

3. These files help you efficiently add new supporters to your database 

Step 2: Receive the Finder File 

1. Obtain the Finder File from your vendor after campaign completion 

2. Verify the file contains all necessary information: 

   1. Contact details 

   2. Response information 

   3. Source codes 

   4. Any other campaign-specific data 

Step 3: Prepare for import 

1. Review the file format to ensure compatibility with your import process 

2. Clean or normalize data if necessary 

3. Add any additional codes or information needed for proper attribution 

Step 4: Import the Finder File 

1. Use your system's import functionality to add these new contacts 

2. Follow your organization's standard procedures for new contact imports 

3. Ensure proper source code attribution to track campaign effectiveness 

Step 5: Follow up appropriately 

1. Add new contacts to appropriate welcome sequences 

2. Include them in your regular communication streams 

3. Track their engagement to measure acquisition campaign success 

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