Mass Communication Strategies to Amplify Your Fundraising

We’ll walk through how channels like email, video, SMS/MMS/P2P, and direct mail each play a distinct role—from delivering timely, personalized outreach to sharing stories that bring your mission to life.

You’ll also learn why the greatest results come from aligning these channels into one cohesive strategy that reinforces your message and meets supporters where they are.

Whether you’re planning a specific campaign or looking to improve year-round engagement, this session will help you think more intentionally about how your communications work together to drive meaningful connection and sustainable fundraising outcomes.