If you've seen "Que" pop up in EveryAction and wondered what it is or whether it's worth your time, this one's for you.
Que is Bonterra's AI assistant built directly into EveryAction. It's not a separate tool you have to learn or a new platform to log into—it lives inside the workflows you're already using. The idea is simple: instead of navigating menus, building queries manually, or starting every email from a blank page, you tell Que what you need in plain language and it does the heavy lifting.
For organizations that feel stretched thin—managing campaigns, stewarding donors, and keeping data clean with limited staff—that kind of efficiency isn't a nice-to-have; it's a real operational advantage.
Here are a few places where Que is already making a difference for EveryAction users:
Building donation forms is one of the newest entry points. If you're already heading to Online Actions to create a form, you'll now see a "Build with Que" option right there. Clicking it launches you directly into form creation—no extra steps, no separate navigation. For organizations that want to get an Optimized Contribution Form up quickly, this is one of the fastest paths to a polished, conversion-ready form.
Finding the right donors is where Que's segmentation capabilities shine. Instead of manually building complex queries, you can describe your audience in plain language—"Show me people who gave in the last five years but not in the last year"—and Que builds the list. You can layer in exclusions, refine by geography, and get to a targeted segment without needing to know the technical steps behind it. For organizations that have wanted more sophisticated targeting but found the manual process too time-consuming, this is worth exploring.
Email creation is another area where Que reduces friction significantly. Rather than starting from scratch, you can describe the email you need—audience, goal, tone—and Que generates a draft with your organization's email theme already applied. The result is a starting point that looks like you and is ready to refine, not a generic template that needs rebuilding from the ground up.
The bigger picture is that Que is designed to meet you where you already are. It's showing up in more places across EveryAction—inside Online Actions, inside your segmentation workflow, inside your email builder—so the tools you already use start working smarter without requiring you to change how you work.
If you've been curious about Que but haven't had a reason to start, now is a good time to take a look. And if you want help identifying where it would have the biggest impact for your organization specifically, that's exactly the kind of conversation we enjoy having.
Learn more about Que: community.bonterratech.com/bonterra-que-basics Book time with the ASC Team: bonterratech.com/support