Bonterra Que is your built-in AI fundraising assistant in Network for Good. With Giving Page Creation, Que helps you draft donation page content that’s clear, donor-friendly, and aligned to your goals, so you can get campaigns live quickly and start raising funds sooner.
Getting Started with Giving Page Creation in Bonterra Que
Step 1: Open Que
From your Network for Good Dashboard, click the Ask Que button to launch the assistant.
Step 2: Use a Suggested Prompt or Type Your Own
Try prompts like:
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“Create a giving page for our year-end appeal. Tone: inspiring and grateful.”
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“Write a donation page for our emergency shelter fund. Goal: $25,000.”
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“Suggest 5 giving page headlines that feel bold and urgent.”
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“Build a gift array tied to impact for a school supplies campaign.”
Step 3: Review the Draft and Improve Specific Sections
If you like the draft but want to refine it, ask Que to iterate:
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“Make this shorter and more skimmable.”
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“Add more emotional impact, but keep it respectful.”
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“Rewrite this for a first-time donor audience.”
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“Give me 3 alternatives for the call-to-action.”
Step 4: Finalize and Publish
Once you have made your final changes and edits, and are happy with the Giving Page, Que will save and publish it in real time.
Example Use Cases for Giving Page Creation
| Scenario | How Que Helps | Example Prompts |
|---|---|---|
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| Creates campaign-ready donation page content quickly |
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| Emergency / Rapid Response | Drafts urgent, respectful language and CTAs |
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| Program Fundraising | Translates program impact into donor-friendly copy |
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| Monthly Giving | Positions sustainers with benefits and impact language |
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| Giving Tuesday / Year-End | Creates campaign-ready donation page content quickly. |
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Prompt Guide & Best Practices: Giving Page Creation
Creating a high-converting giving page is easier when you combine smart prompts with proven fundraising best practices. Below, you’ll find practical guidance paired directly with example prompts you can use in Bonterra Que.
1. Lead with a Clear, Impact-First Opening
Donors should understand what their gift accomplishes within seconds of landing on your page. Start with impact, not organization history.
Try prompts like:
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“Create a giving page with 3 headline options and an impact-first opening paragraph.”
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“Write a short, powerful opener that clearly explains what a donor’s gift will do.”
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“Make this introduction more focused on donor impact.”
2. Keep the First Screen Simple and Skimmable
Attention spans are short. Use a strong headline, 1–2 short paragraphs, and 3–5 impact bullets.
Try prompts like:
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“Make this giving page more concise and donor-friendly.”
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“Rewrite this to be more skimmable with short paragraphs and bullets.”
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“Create a short and long description for this giving page.”
3. Use Impact Statements Tied to Outcomes
Giving levels perform best when connected to tangible results.
Try prompts like:
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“Provide impact statements to go with my suggested donation amounts.”
4. Match Tone to Urgency and Audience
Your tone should reflect the campaign moment, urgent for crisis appeals, warm and hopeful for ongoing programs, bold for major initiatives.
Try prompts like:
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“Rewrite this giving page for a more grateful tone.”
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“Make this feel urgent but not alarmist.”
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“Create a version of this page for corporate donors.”
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“Adapt this giving page for first-time donors.”
5. Add a Confident, Donor-Centered Call-to-Action
A strong CTA clearly tells donors what to do and why it matters.
Try prompts like:
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“Give me 5 calls-to-action that feel urgent but not alarmist.”
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“Write 3 donor-centered CTAs focused on immediate impact.”
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“Strengthen the call-to-action to feel more confident and direct.”
6. Create Variations for Email and Social
Once your giving page is finalized, extend its reach with supporting content.
Try prompts like:
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“Write 3 social captions based on this giving page.”
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“Create a short email ask that links to the page.”
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“Condense this into a 2-sentence appeal for Instagram.”
What do you want to do next?
Interested in learning how Bonterra keeps your data safe? Read more about Bonterra's AI Responsibility and Data Security Practices here.
Ready to dive into Giving Page Creation now? Access these “How do I” articles:
Want to learn more about Bonterra Que Skills in Network for Good? Check out the Bonterra Que Skill Index here.
Not what you’re looking for? Navigate to Understanding Bonterra Que.
How do I create a donation page in Network for Good with Bonterra Que? | Can Bonterra Que write giving page copy, headlines, and CTAs? | What prompts should I use for Giving Page Creation in Bonterra Que? | How do I generate impact statements for a giving page? | How do I create an impact-based gift array for donors? | How do I write a high-converting Giving Tuesday donation page? | How do I draft a year-end appeal giving page faster with AI?