Understanding Email Communications

Feature Overview: Email Communications

Email communications are a cost-effective, scalable, and measurable way to connect with your supporters, build relationships, and drive action. Personalization and segmentation make e-mails highly engaging, while performance metrics provide insights to refine strategies. Effective e-mail communications can help you expand your outreach, deepen connections, and amplify your organization's impact.

Take advantage of this feature to build awareness, call your network to action, engage your volunteers, and promote events!

The articles below will guide you through creating e-mail blasts, utilizing templates, keeping your messaging clear, and re-engaging your contacts using e-mail metrics.

Feature Availability

This feature is available to all users with access to the Fundraising Essentials package with 'Staff'-level administrative access or higher within 'Donor Management'.

What do you need help with?

• How do I create an e-mail blast?

• How do I build an 'Email Blasts' template?

• How do I set up Email Blast Senders?

• How do I build an effective e-mail blast?

• How do I wrap text around images in an e-mail blast?

• How can I resize an image in an e-mail blast?

• How do I correct a mistake in an e-mail blast?

• How do I resend an e-mail?

• How do I maximize my E-mail Deliverability Rate?

• How do I manage an e-mail that has "bounced"?

• How do I share an e-mail blast with external recipients?

• How do I read my e-mail metrics?

• How do I track metrics from 'Email Blasts'?

• How do I use metrics to re-target individual contacts?

• How do I schedule or send off an e-mail blast?

• How do I track external e-mail communications?

• How do I authenticate my e-mail to comply with Anti-Spam requirements?

• How do I find the 'Fundraising Email Gallery'?

• How do I use available filters in the 'Fundraising Email Gallery'?

• How do I submit to the 'Fundraising Email Gallery' for consideration?

   

FAQs and Additional Resources

• FAQ: Apple's Mail Privacy Program (MPP) Update

Not quite what you were searching for?

Navgiate back to the Donor Management Resource Index.

How do I send an email blast in Donor Management? | How do I improve email deliverability in Network for Good? | Where can I view email open and click metrics? | How do I fix a bounced email? | How do I schedule an email blast? | How do I authenticate my email domain? | How do I resend an email to non-openers?